Research and Consulting Services

Cal State Fullerton offers comprehensive research and consulting services for the entertainment and tourism industries. University faculty and community partners are experts in forecasting, policy analysis, surveying, interviewing, focus groups, program testing and audience research. CSUF research facilities include a phone bank with Cati system, focus group rooms and test screening, webcasting and gaming laboratories. ET Center can also connect your company to experts in business planning, finance, marketing, and publicity.

Contact Info:

Cynthia King, Director
Center for Entertainment and Tourism
etcenter@fullerton.edu
714/ 278-4092

Information on Affliliated CSUF Centers

Center for Demographic Research
The major focus of the Center for Demographic Research is the population and demography of Orange County. The center is supported by a consortium consisting of the County of Orange, the County Sanitation Districts of Orange County, the Orange County Division of the League of California Cities, the Orange County Transportation Authority, the Transportation Corridor Agencies and a group of three water districts. The center is hosted and partially supported by California State University, Fullerton.

Population estimates and projections by select characteristics for a variety of geographic areas constitutes the basic functioning of the center. These efforts are in support of both operational and long-range planning activities of various government agencies, other public or quasi-public agencies and private organizations. Staff members of the center are engaged in a variety of collaborative activities and research including: SCAG regional planning efforts; transportation modeling data preparation and professional support of county, city, special districts and local non-profit agency planning and evaluation efforts.
http://www.fullerton.edu/cdr/

IEES
Institute for Economic and Environmental Studies

The IEES issues economic forecasts, provides policy advice on economic and environmental issues, and conducts regional economic analysis. The Institute undertakes independent studies, and engages in sponsored research with private and public entities in the areas of its focus. It seeks funding for research and training; sponsors conferences and workshops; presents studies and reports of interest to business, government, academic and general communities. Whenever possible, the Institute's activities are structured to allow the participation of graduate and undergraduate students at Cal State, Fullerton.
http://business.fullerton.edu/iees/iees.htm

Cal State Fullerton Administrative Web site of Center for Entertaiment & Tourism Studies, Cynthia King, Director, cking@fullerton.edu © 2001 Cal State Fullerton. All rights reserved