Our Mission and Vision

University Advancement serves Cal State Fullerton by building and strengthening relationships with the communities we serve to encourage advocacy, investment and support of the University, its mission, goals and programs in support of student and alumni success.

Our vision is to be a strategic partner engaged in:

  • Transforming Cal State Fullerton into a model public comprehensive university nationally recognized for educational innovation and exceptional programs that prepare our diverse student body for academic and professional success;
  • Encouraging financial investment that ensures the success of the University’s mission and goals;
  • Cultivating and strengthening the University’s strategic relationships among business, community, educational, cultural, political, and philanthropic leaders;
  • Raising the University’s profile through strategic communications;
  • Advocating for the value of increased investment in public higher education;
  • Planning and executing successful comprehensive and targeted fundraising efforts;
  • Leading the creation of a culture of philanthropy and engagement with and among students, alumni, faculty, staff and friends of the University.