GOAL 5: TITAN EXPERIENCE
Develop the “Titan Experience” brand to build pride and connection to the University and market the unique and employable qualities of Cal State Fullerton graduates..
Strategies
- Define the “Titan Experience” and the signature student-centered programs offered by the Division of Student Affairs and the University.
- Create high-quality program materials that brand CSUF.
- Create Cross-Divisional Multi-Cultural Task Force to develop and implement an executable plan to build upon existing Student Affairs and University initiatives to assure that each graduate attains multi-cultural competencies and can communicate their value to potential employers, creating a nationally recognized model for preparing students for 21st Century careers.
- Institutionalize the Titan Involvement Center as the hub to promote engagement opportunities on campus through a student-centered approach.
- Increase visibility of the “Titan Experience” on and off campus.
- Develop student-centered spaces that enhance student engagement from an academic, social and personal perspective and exude Titan Pride by working in partnership with key Student Affairs departments and Facilities Management.
- Promote and advocate for alternative methods for transportation around and within campus such as a shuttle or trolley system to facilitate access from one corner of campus to another.
= complete 
= in progress
| Strategies | 2013-14 | 2014-15 | 2015-16 | 2016-17 | 2017-18 | |
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| 1. Define the “Titan Experience”: | ||||||
| 1A | University-wide task force to define the “Titan Experience” |
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| 1B | Create signature student-centered events and programs. |
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| 1C | Student Affairs will set an example of bleeding Titan pride |
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| 1D | Establish a forum for prominence of Student Affairs staff to provide information, referrals and resources to CSUF students |
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| 2. Create high-quality program materials that brand CSUF: | ||||||
| 2A | Create a process to review and coordinate the Division of Student Affairs marketing materials |
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| 2B | Create identity-brand standards including use for logos, specific colors, and templates |
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| 3. Create Cross-Divisional Multi-Cultural Task Force to develop and implement an executable plan to build upon existing Student Affairs and University initiatives: | ||||||
| 3A | Define desired multi-cultural competencies and map them to the general education |
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| 3B | Assess the extent to which graduates currently possess these multi-cultural competencies |
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| 3C | Develop multi-year plan to improve these multi-cultural competencies |
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| 3D | Establish a University-wide, co-curricular initiative that develops personal, academic and professional skills |
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| 3E | Incorporate competencies in all Divisional and University publications |
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| 4. Institutionalize the Titan Involvement Center: | ||||||
| 4A | Establish a centralized system to promote events and co-curricular programs |
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| 4B | Establish mentoring programs |
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| 4C | Expand training opportunities for students |
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| 5. Increase visibility of the “Titan Experience”: | ||||||
| 5A | Consult with Facilities Management to develop and install campus signage to further "Titan Pride" |
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| 5B | Establish partnerships with local businesses to participate in the Titan Pride program |
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| 5C | Increase visibility of prominent CSUF alumni in marketing materials |
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| 5D | Increase visibility of student services, buildings and departments through campus signage |
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| 6. Develop student-centered spaces that enhance student engagement: | ||||||
| 6A.i | Assess efficiency of existing space and utilization |
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| 6A.ii | Centralize services to create collaboration and synergy |
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| 6B | Create satellite stations and information kiosks |
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| 6C | Modify/enhance/design buildings, facilities and spaces |
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| 6D | Integrate aesthetic appeal via artwork, pictures, accent walls, or signage of student engagement activities throughout Student Affairs spaces |
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| 6E | Create gathering areas for all students to promote student engagement |
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| 6F | Develop and partner to create student-centered institutional policies for increased accessibility |
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| 6G | Create and design spaces that nurture and support the spiritual and holistic needs of students |
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| 7. | Promote and advocate for alternative methods for transportation around and within campus. |
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